January 16. 2024

Ecommerce can be a game changer for your direct-to-consumer meat business, but there are several important things to consider to optimize your online sales. In this webinar, Katie Olthoff with ChopLocal will share the best practices for your ecommerce store to help you get the most bang for your buck!

January 11. 2024

Are you struggling with how to share your farm story in a way that engages customers? Do you have trouble weaving in the nutritional benefits pasture raised meats offer in a way that makes sense to the consumer? In this webinar April Parms Jones will teach you the art of storytelling and how mastering this skill will help increase profitability, customer engagement and retention.

December 5

Join NC Choices Technical Program Specialist Lee Menius as we explore the basics of understanding your farm's financial goals, records, and how to use that understanding to evaluate new enterprises and pricing.

October 5

Are you curious about how you can add value to your product line? If so, you won’t want to miss Laura’s webinar about what has worked for her on her Georgia farm.

November 7

Join Dr Ivette Ruez as she shares her experience as a brain injury survivor and advocate for a more inviting and accepting Food System society.

September 14

This presentation will discuss how higher-welfare farmers can play a critical advocacy role in the 2023 Farm Bill.

This session will cover pros and cons, pricing, customer service, cut sheets, and more about selling pastured hogs as wholes and halves.

During this session, Pork Rhyne will coach you on exactly how to properly market to your ideal customer without compromising on your prices or integrity.

In this webinar you will learn the basics of photography and the tools & tips you need to improve your photography skills in order to effectively share your farm story.

Join us to learn the basics of farm animal welfare certification programs - what they are, the differences between existing programs, the value of certification, how to become certified, and funding opportunities to help you achieve certification.

In this seminar we'll go over the basics of SEO and how to implement simple but impactful changes on your website to bring in leads for months or years to come.

Join us to learn tips for maintaining a strong brand to tell your story and promote your products. We'll discuss how to choose a branding strategy, how to position your website for maximum visibility, and how to strengthen your online presence by using email and social media to support your brand.

Thinking about starting a meat CSA for your farm business? Our panelists will discuss the different CSA models that they use and the lessons they've learned along the way.

Join us to explore how a Facebook group can foster community, trust, creativity, and deeper relationships. You’ll learn strategies to get people talking, sharing ideas, and ultimately grow your customer into super-buyers.

Email newsletters are the best way to cultivate a relationship of trust with your clients, especially if you can write one that ISN’T boring. In this workshop, we’ll share some best practices for the art of email copywriting.

Are you looking to maximize your profits on your farm? In this workshop, we’ll share several strategies to excite and amaze your customers and move them into superfan status.

Guest presenter April Jones discusses how to create your own market unique to your community's needs, including building a customer base and finding farmers to participate in the market.

Guest presenter April Jones will discuss tips and strategies to promote your farm at the market, including how to build your customer base, create repeat customers, engage on social media, and build partnerships.

Are you looking to transition to online or pre-paid sales? Thinking about offering home delivery or curbside pick-up? Our farmer panelists will share their experience with various online platforms, and also offer tips for navigating the logistical challenges.

Learn the difference between a marketing channel and a marketing strategy, and where to focus your efforts. Our presenter is Charlotte Smith of 3 Cow Marketing.