Subscriptions for every stage of business: How recurring revenue can boost your farm's profitability 

February 17, 2026 @1pmET

Anna and Shae Pesek co-own and operate Over the Moon Farm in rural eastern Iowa, where they raise farrow-to-finish Berkshire hogs and pastured poultry. They’ve been running a meat subscription since 2021, experimenting with different formats as their business has evolved. In this webinar, they’ll share how various subscription models have worked for them, from a traditional seasonal CSA-style approach to a fully automated, customer-driven subscription service, and how recurring revenue can support a farm at every stage.

Presenter: Anna Pesek, Over the Moon Farm and Flowers

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